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Kevin Kantola

Kevin Kantola
I am the owner and hands on search engine optimization guru behind SEO First.

The Future of SEO and Google’s Artificial Intelligence

On June 04, 2016 John Rampton of Tech Crunch posted an insightful article concerning Google’s artificial intelligence (AI) and SEO. I’d like to talk about a few key points of this article. AI has already been around for a while on the Internet including Google Translate and now Google’s RankBrain …

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Google Voice Search May Do Away with Traditional Search

Google recently announced that 20-percent of search queries on their Mobile App or on Android devices are voice searches. The percentage of voice searches has been growing since Apple introduced Siri in 2013. And for the past year, the number of voice searches, in general, has been growing rapidly. At …

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Another Google Mobile Search Update Imminent

Yesterday, Google announced on their Webmaster Central Blog that they will be rolling out an update in March 2016 for mobile searches. And so, the Mountain View Search Giant once again says that you better have or better get your mobile website in order. According to Google, “Today we’re announcing …

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Google Project Sunroof Connects Home Solar Buyers and Sellers

Google’s Project Sunroof helps consumers who are thinking about buying or leasing rooftop solar panels for their home do a little comparison shopping right inside of Google. Now this may sound like a stretch, but the search giant already helps Googlers compare airfares and compare rates for home repair projects. …

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Bing Offers Experience Pages for Election 2016

Maybe you already have your eye on a certain political candidate but want to learn more about him or her. Or perhaps you’re not so familiar with the 2016 candidates and would like to know which ones have the same principles and viewpoints as you. Either way, you’ll certainly love …

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What You Need to Know about Google’s RankBrain

In an interview with Bloomberg late in October, Google senior research scientist Greg Corrado revealed that a machine-learning artificial intelligence system called RankBrain is helping them process the billions of search queries they receive every day. This isn’t really surprising since many people know that Google has been interested in …

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Thinking Beyond the Google: Future SEO Strategies

Google is still king when it comes to search. This should not come as a surprise considering that the tech giant often dictates and influences SEO rules and strategies. The search giant penalizes websites that violate the rules they set, and they are responsible for developing algorithms that keep webmasters, …

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