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By

Kevin Kantola
29
Dec

New SEO Contest A Brewin’

December 29, 2005
Well, I don’t usually report on this sort of thing, but there has just been announced a new SEO contest in the works similar to the “nigritude ultramarine” contest a few years back. The new keyword phrase will be announced on January 15, 2005 at noon, PST. This new SEO contest targets Google and the...
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25
Dec

Happy Holidays & Happy SEO and Internet Marketing for the New Year

December 25, 2005
Merry Christmas, Happy Holidays, Happy Hanukkah and a most Merry Kwanza! I hope it has been a good year for everyone from an SEO and Internet marketing perspective. My wishes are that for 2006 we all find the prosperity we are all looking for online and continue to build upon what we’ve learned in 2005....
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15
Dec

Sponsored Links Debate In Full Force

December 15, 2005
There is a debate raging right now about whether or not publishers should or should not have sponsored links on their websites. Jeremy Zawodny of Yahoo gives sponsored links the thumbs up and Matt Cutts of Google gives them the thumbs down. Many publishers feel that they have the right to monetize their own websites...
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08
Dec

Yahoo Undercuts Skype In Voip Market

December 8, 2005
When Yahoo lost the bid to acquire Voice Over IP service provider Skype to online auctioneer, eBay, it decided to taken on Skype head on. Yahoo has decided to add on some Skype-like services to its Yahoo Messenger service. Like Skype, Yahoo Messenger already offers free worldwide PC-to-PC calling. Yahoo has decided to add a...
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01
Dec

Duplicate Content Penalty Fact or Myth?

December 1, 2005
I’ve heard a lot of discussion recently on whether there is indeed a duplicate content penalty within the search engines, particularly Google. The short answer for me is yes, under some circumstances. Some critics have pointed out that the duplicate content penalty is merely a myth and that a search engine such as Google wouldn’t...
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25
Nov

Google, Yahoo / Overture and Miva PPC for Publishers

November 25, 2005
Most people who have businesses on the Internet know about Google and Yahoo / Overture PPC programs. These are considered first tier advertising programs for those who need to receive targeted traffic to their website. Google and Yahoo / Overture also have publisher programs so that web publishers can place ads on their websites and...
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13
Nov

Search Engine Algorithms Keep Evolving – Spam Mass

November 13, 2005
First there was PageRank, then TrustRank and now there is Spam Mass. Because today’s algorithms rely more upon off-page factors such as back linking, spammers have taken advantage of this by putting up tens, hundreds and even thousands of spam site all aimed at delivering links back to a host site, improving its PageRank and...
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07
Nov

Is Reciprocal Linking Dead? Not Yet

November 7, 2005
With the latest Google and Yahoo updates I’ve heard many people say they think reciprocal linking is dead and it’s a waste of time to trade links now. I’ve even heard that it may be unsafe to trade links. I think differently. Reciprocal linking may now have been devalued somewhat but that does not mean...
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03
Nov

AskJeeves Upgrades Desktop Search – Gets Personal

November 3, 2005
The Little Engine That Could, AskJeeves has upgraded their desktop search application. One of the most interesting aspects of this upgrade is not the upgrade itself but how they define search on the desktop versus search on the web. According to Jeeves, search on the web involves some sort of “social relevance” to put results...
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17
Oct

Yahoo Sets Sail On Building Online Book Archive

October 17, 2005
Yahoo has announced plans to build a vast archive of copyrighted books, something no other search engine so far has succeeded in doing. Yahoo is partnering with the Open Content Alliance to provide public access to digital versions of books, academic papers, video and audio. Yahoo will provide the search capabilities to the Open Content...
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