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Link Building

Offers information about current thought and news on link-building for SEO.

Links Are Still the Link to Higher Rankings

In the early days of Google (early 2000’s), links were considered a powerful ranking factor. And, you know what, they still are. In those same early days, search properties such as Yahoo, AltaVista, Excite, etc. placed a heavier value on the on-page elements, such as keywords, keyword density and keywords …

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Holy Toledo Nofollow Links Have Value

Rob Toledo, Head of Outreach at the Moz Blog wrote an excellent article recently about the value of nofollow links. And the value, according to Mr. Toledo, is not in the building of a balanced linking profile as one would assume. According to Mr. Toledo, “Eliminating a site from a …

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