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Yahoo Fires Its Own Directory

Yahoo started as a directory in 1994 and since has evolved into much more. After 20 years of service, however, Yahoo has decided to hand its own directory walking papers.

Because of competition from Google and decreased demand for what its directory has to offer users, Marissa Mayer has decided to pull the plug without offering a life line.

According to Yahoo, “Yahoo was started nearly 20 years ago as a directory of websites that helped users explore the Internet. While we are still committed to connecting users with the information they’re passionate about, our business has evolved and at the end of 2014 (December 31), we will retire the Yahoo Directory. Advertisers will be upgraded to a new service; more details to be communicated directly.”

Yahoo is an acronym for “Yet Another Hierarchical Officious Oracle.” RIP Yahoo Directory.

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