{"id":1368,"date":"2018-04-17T14:32:37","date_gmt":"2018-04-17T21:32:37","guid":{"rendered":"https:\/\/www.seofirst.com\/?p=1368"},"modified":"2018-04-17T14:34:17","modified_gmt":"2018-04-17T21:34:17","slug":"in-mobile-searches-direct-answers-up-and-featured-snippets-down","status":"publish","type":"post","link":"https:\/\/www.seofirst.com\/index.php\/google\/in-mobile-searches-direct-answers-up-and-featured-snippets-down\/","title":{"rendered":"In Mobile Searches Direct Answers Up and Featured Snippets Down"},"content":{"rendered":"<p><a href=\"https:\/\/www.seofirst.com\/wp-content\/uploads\/2018\/04\/google-mobile-search.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-1370\" src=\"https:\/\/www.seofirst.com\/wp-content\/uploads\/2018\/04\/google-mobile-search.jpg\" alt=\"Google Mobile Search\" width=\"620\" height=\"326\" srcset=\"https:\/\/www.seofirst.com\/wp-content\/uploads\/2018\/04\/google-mobile-search.jpg 620w, https:\/\/www.seofirst.com\/wp-content\/uploads\/2018\/04\/google-mobile-search-300x158.jpg 300w\" sizes=\"auto, (max-width: 620px) 100vw, 620px\" \/><\/a><\/p>\n<p>In Google mobile searches featured snippets have decreased while direct answers have increased, a trend that may be on the rise for some time to come.<\/p>\n<p>Search Engine Journal says, \u201cThis represents an increase of 1.4% more direct answers compared to last month. That\u2019s one of the greatest month-over-month increases of all search features that appear at the top of the page.<\/p>\n<p>\u201cThe data in this report is notable because it demonstrates Google is ramping up its efforts to deliver more immediate answers to queries.\u201d<\/p>\n<p><a href=\"https:\/\/www.seofirst.com\/wp-content\/uploads\/2018\/04\/direct-answers.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-1372\" src=\"https:\/\/www.seofirst.com\/wp-content\/uploads\/2018\/04\/direct-answers.jpg\" alt=\"Direct Answers Up\" width=\"620\" height=\"225\" srcset=\"https:\/\/www.seofirst.com\/wp-content\/uploads\/2018\/04\/direct-answers.jpg 620w, https:\/\/www.seofirst.com\/wp-content\/uploads\/2018\/04\/direct-answers-300x109.jpg 300w\" sizes=\"auto, (max-width: 620px) 100vw, 620px\" \/><\/a><\/p>\n<p>The upside is that this mobile-friendly feature will help those with mobile devices find the information they are looking for more quickly and effortlessly.<\/p>\n<p>The downside is that many publishers\u2019 websites may be circumvented as users will no longer have a reason to search webpages for information if they are given the correct info directly from Google.<\/p>\n<p>&nbsp;<\/p>\n<p><strong>Citations<\/strong><\/p>\n<p><a href=\"https:\/\/www.searchenginejournal.com\/googles-direct-answers-now-shown-10-serps-report\/249795\/\">https:\/\/www.searchenginejournal.com\/googles-direct-answers-now-shown-10-serps-report\/249795\/<\/a><\/p>\n<p><a href=\"https:\/\/www.rankranger.com\/mobile-serp-features\">https:\/\/www.rankranger.com\/mobile-serp-features<\/a><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>In Google mobile searches featured snippets have decreased while direct answers have increased, a trend that may be on the rise for some time to come. Search Engine Journal says, \u201cThis represents an increase of 1.4% more direct answers compared to last month. That\u2019s one of the greatest month-over-month increases of all search features that [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5,26],"tags":[],"class_list":["post-1368","post","type-post","status-publish","format-standard","hentry","category-google","category-mobile-search"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 5.0.4 - aioseo.com -->\n\t<meta name=\"description\" content=\"In Google mobile searches featured snippets have decreased while direct answers have increased, a trend that may be on the rise for some time to come.\" \/>\n\t<meta name=\"robots\" content=\"max-image-preview:large\" \/>\n\t<meta name=\"author\" content=\"Kevin Kantola\"\/>\n\t<meta name=\"google-site-verification\" content=\"2OLu8NI9rIHB2UFMSNkzfWkrq4teDUOC_z9srG7HgMI\" \/>\n\t<link rel=\"canonical\" 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