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Month

February 2005
According to IBM, businesses and governments are desperately in need of search solutions that are limited to internal documents and media which accumulate in a vastly unstructured manner. IBM states, “The high-value information in these vast collections of data is, unfortunately, buried in lots of noise. Searching for what you want in unstructured sources is...
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When you’re trying to get your website traffic on the Internet via link-building campaign, it is important to get your site listed with various search engines and directories. The major search engines and directories like Google and DMOZ are a must, but smaller search engines and directories are also important. In order to save time...
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According to Jupiter Research, “Search will develop like TV and print publishing markets.” Jupiter draws a parallel between the development of search and the television industry which started out with the Big 3, NBC, CBS and ABC leading the market at first, only to see its market share splintered off by more specific television stations...
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A few weeks ago, I reported about the “new & improved” AOL Search and how it is geared more for advertisers than for consumers. AOL Search has now rolled out its new product and the reception has received mixed results. According to an article on CNET, “AOL has added a clustering technology to AOL Search...
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Suppose your website does business with both the U. S. and UK. How do you go about optimizing for both? This is a good question, considering there are language differences even if it is English versus English. For instance, “color” versus “colour”, “meter” versus “metre” and “elevator” versus “lift”. If you use both spellings on...
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Heather Lloyd-Martin, the Director of Search Strategies for webSourced, Inc., says pay-per-call combined with local search is a marketing avenue which is ready for prime time. Pay-per-call is something that will appeal to small-to-medium sized businesses, especially those local businesses who do not have a website. According to Dan Ballister, Vice President of Sales for...
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Remember the “Freedom Fries” controversy a couple years back when the U. S. first went to war with Iraq and the French protested this decision? Well, once again another Anglo-French conflict has arisen and this time over books. Jean-Noel Jeanneney, who heads France’s national library is beating the war drum over Google’s plans to put...
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The Better Business Bureau has just reported that identity theft online is much less prevalent than identity theft offline, contradicting the fears and perceptions of many. In fact, 89-percent of the identity theft is committed offline with 50-percent being by someone who is close to the victim (family member, relative or friend). In 2004, 11.6-percent...
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The New York Times has announced that it will buy information portal and content provider About.com for $410 million at about a 30-percent discount on what Primedia paid for this property in the year 2000. The New York Times Company, whose newspapers include the New York Times and the Boston Globe, stated that the move...
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Microsoft has announced that a new standalone Internet Explorer 7.0 browser (beta) will be available this summer, reversing their previous stance that no new upgrades to IE would roll out in advance of the long-awaited Longhorn operating system. According to an article on CNET, the decision was made because, “I think it’s a response to...
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