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By

Kevin Kantola
17
Apr

Boston Marathon Bombings and Social Media

April 17, 2013
Let me start out by saying that the Boston Marathon bombings were a horrific act of terrorism and cowardice. My hopes and prayers are with the victims. And I hope that the Powers That Be find and bring the perpetrators to justice swiftly. That said, I want to take a moment and switch gears a...
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01
Apr

Post-Apocalyptic Search Engine Unveiled

April 1, 2013
Google and Microsoft have teamed up to create the first open-source Post-Apocalyptic search engine. The new search engine code named “Bang!” heavily prioritizes results towards the walking dead, cockroaches, preppers and oddly enough Adam Sandler. Bang! took years of preparation and teamwork by the two search giants who are rivals in most cases, but have...
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06
Mar

Finding Drug Side Effects Quicker with Search Engines

March 6, 2013
Okay, so printed dictionaries and encyclopedia are almost ancient with the advent of the Internet. When is the last time you’ve used either? The same goes for the phone book. Search engines, Wikipedia and different spell check software have replaced a lot of print. But what about search engines being better than the FDA in...
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14
Feb

Google is Getting More Publisher-Friendly with New Policies

February 14, 2013
Many Google Adsense publishers have been stressed out over the years at the thought of being terminated from the program for invalid clicks. Well, now Google is considering changing some of the policies in order to give trusted publishers the benefit of the doubt. Google spells out what invalid traffic and click fraud is here....
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30
Jan

SEO Is Dead – Not

January 30, 2013
Sometimes SEO’s like myself get tired of hearing (for the past 10 years or so) that SEO is dead and that something else will take its place. Well, SEO is not dead, just evolving. Brad Miller at Search Engine Watch has a good take on how SEO is evolving by way of Search Marketing Integration....
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19
Dec

Responsive Web Design for All of Your Devices

December 19, 2012
As more and more Web use goes mobile, web design must be responsive to the new needs of users and the companies whose sites they will access. The work is refined quite often, and designers must become adept at the many different preferences their users demand. In addition to companies who request “iPhone websites”, the...
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26
Nov

Is a Cyber Monday Google Update Upon Us?

November 26, 2012
Is this another iteration of the Ghosts of Google past? In November 2003, the Florida update had online merchants and SEO’s reeling right before Christmas time. Winners and losers made a lot of noise during the holiday season that year. But, the burning question is could there be another Google update upon us this Cyber...
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15
Oct

Million Short Search Engine Reaches Out to Smaller Websites

October 15, 2012
There is a new search engine that is catching a lot of eyes recently. It’s called Million Short and it reaches out to smaller websites. The theory behind Million Short is that major search engine rankings are dominated by larger, older websites and thus many smaller, yet quality websites are all but invisible. Million Short...
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12
Oct

Acting As If the Search Engines Didn’t Exist Is a Mistake

October 12, 2012
Over the years I’ve heard various people say that you should treat your website as if the search engines didn’t exist. The theory behind this assertion is that you don’t want your website to become search engine dependent or that by some magic the search engines will treat your website more favorably in the results...
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28
Sep

Google Update History in Review

September 28, 2012
I started doing SEO in 1999 on a part-time basis on my own websites. And about 5 years after that it became my full-time business. But, back in 1999 I actually hired an SEO consultant to work on my website. And, I inadvertently sabotaged the SEO work by rewriting all of the repetitive keyword laden...
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